Privacy policy

Last updated: August 31, 2025

Your safety matters — on the road, on the trail, and online. This privacy policy explains how we collect, use, and protect your personal information when you engage with us at RunSafePro.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

0. Kickstarter Campaign Notice

If you support or purchase our product through Kickstarter, please note that your personal data may also be processed by Kickstarter in accordance with their own Privacy Policy. We encourage you to review their policy before pledging. While RunSafePro respects your privacy, we do not control how Kickstarter processes your information during their campaign.

1. Who We Are

We’re RunSafePro,  a European tech start-up with a passion for movement, innovation, and personal protection. Whether you’re out for a morning run or a city stroll, our mission is to keep you visible, connected, and in control. That also means respecting and protecting your personal data with the same care we bring to our products.

RunSafePro is the data controller responsible for your personal information.
Email: hello@runsafepro.com
Registered business based in the Netherlands. Our full legal address is available upon request.

2. What We Collect

When you interact with our website or shop with us, we may collect:

  • Contact information: name, email address, phone number, shipping address.

  • Order information: products purchased, payment method (processed securely), delivery details.

  • Device and usage data: IP address, browser type, pages visited, clicks, time on site.

  • Newsletter preferences: if you sign up, we’ll send inspiration, updates, and exclusive access.

3. Why We Collect It

We use your data to:

  • Fulfill and deliver your order

  • Communicate order updates and shipping details

  • Provide customer support

  • Customize your shopping experience

  • Improve our website and user experience

  • Share new features, safety tips, or exclusive deals, only if you’ve opted in

We never sell your data.

We process your data based on one or more legal grounds: your consent, the performance of a contract, compliance with legal obligations, and our legitimate interest in running and improving our services


4. Third-Party Tools We Trust

To make your experience smooth, secure, and inspiring, we work with trusted partners:

  • Payment providers: (like Stripe, PayPal, etc.) for secure checkouts

  • Email marketing tools: to send you curated content and product news (only with your consent)

  • Analytics providers: like Google Analytics to help us improve our website’s performance

  • Logistics & shipping partners: to deliver your gear to your door

All our partners follow GDPR and international privacy standards.

5. Your Rights

You’re always in control. Depending on where you live, your rights may include:

  • Accessing the personal data we hold about you

  • Requesting corrections or updates

  • Requesting deletion of your data

  • Withdrawing consent at any time

  • Objecting to direct marketing

  • Requesting a copy of your data (portability)

  • Asking us to stop or restrict processing in certain situations

To make a request, simply email us at hello@runsafepro.com. We’ll RUN (respond) as quickly as we can.

We will not discriminate against you for exercising any of these rights. We may verify your identity before processing your request, and you may designate an authorized agent to act on your behalf.

6. Cookies & Tracking

We use cookies (not the edible kind!) and similar technologies to personalize your experience and understand how visitors use our site. You can manage cookie preferences in your browser settings anytime. For full transparency, you can view our Cookie Policy.

7. Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services for you. In addition, to help protect, grow, and improve our business, we use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our Store, along with other merchants and with Shopify. To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our store, along with other merchants, and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy . Depending on where you live, you may exercise certain rights with respect to your personal information here Shopify Privacy Portal Link.

8. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes we collected it for, such as processing your order, providing customer support, and meeting legal or accounting obligations.

9. Children

Our Services are not intended for children. We do not knowingly collect personal information about children under the age of majority in your jurisdiction. If you are a parent or guardian and believe your child has shared personal data with us, please contact us so we can delete it. As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

10. International Transfers

We’re based in Europe, but our community is global. That means some of your data may be processed or stored outside your home country.

If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized legal mechanisms like the European Commission’s Standard Contractual Clauses (SCCs) or other safeguards, unless the destination country has adequate data protection.

No matter where, your data is handled with strong encryption and privacy safeguards.

11. Data Security

We use industry-leading technologies and protocols to protect your data, just like we protect your run. From secure checkout encryption to access controls, we take security seriously.

12. Updates to This Policy

We may tweak this policy now and then to stay up to date. We’ll always keep the latest version here and notify you via email or on our website if major changes occur.

13. Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. 

14. Contact Us

Have questions, feedback, or a data request?

Reach out to our Data Protection Team: hello@runsafepro.com
We're based in the Netherlands. Full address available upon request.

Stay visible. Stay safe. Stay in control, online and off.

The RunSafePro Team